Leisure Travel Market Report 2025 | Size, Share, and Forecast by 2033
The global leisure travel market size was valued at USD 931.16 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 1,723.46 Billion by 2033, exhibiting a CAGR of 6.73% from 2025-2033.

Market Overview:
The leisure travel market is experiencing rapid growth, driven by experiential & personalized journeys, digital nomadism & remote work integration, and sustainable & responsible travel. According to IMARC Group’s latest research publication, “Leisure Travel Market Report by Traveler Type (Solo, Group), Age Group (Baby Boomers, Generation X, Millennial, Generation Z), Expenditure Type (Lodging, Transportation, Food and Beverage, Events and Entertainment, and Others), Sales Channel (Conventional Channel, Online Channel), and Region 2025-2033“, The global leisure travel market size reached USD 931.2 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 1,723.5 Billion by 2033, exhibiting a growth rate (CAGR) of 6.73% during 2025-2033.
This detailed analysis primarily encompasses industry size, business trends, market share, key growth factors, and regional forecasts. The report offers a comprehensive overview and integrates research findings, market assessments, and data from different sources. It also includes pivotal market dynamics like drivers and challenges, while also highlighting growth opportunities, financial insights, technological improvements, emerging trends, and innovations. Besides this, the report provides regional market evaluation, along with a competitive landscape analysis.
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Our report includes:
- Market Dynamics
- Market Trends And Market Outlook
- Competitive Analysis
- Industry Segmentation
- Strategic Recommendations
Factors Affecting the Growth of the Leisure Travel Industry:
- Experiential & Personalized Journeys
The leisure travel market is shifting. Consumers now crave personalized experiences over typical sightseeing. Travelers want immersive cultural experiences, adventure activities, wellness retreats, and culinary explorations that match their interests. This trend comes from a wish for genuine and memorable moments. People seek to engage more deeply with local cultures and environments, not just visit generic tourist spots. As a result, the demand for customized itineraries, unique places to stay, and activities tailored to individual passions is changing what travel providers and destinations offer.
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Digital Nomadism & Remote Work Integration
Digital nomadism is growing, along with remote work. This creates a new segment in leisure travel. People with flexible jobs mix work with leisure. They choose longer stays in different places. This trend blurs the lines between vacation and daily life.
Demand is rising for accommodations with good workspaces and reliable internet. Travelers want experiences that fit both work and play. Co-working spaces in popular tourist spots and longer-stay packages are in high demand.
Working from anywhere changes travel habits and preferences. It affects the types of trips people take and how long they stay.
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Sustainable & Responsible Travel
More people care about the environment and want responsible tourism. Travelers now think about their impact on nature. They look for eco-friendly travel options, sustainable places to stay, and activities that help local communities and ecosystems. Many prefer green-certified hotels, carbon offset programs, and experiences that support local economies and conservation. There’s also a growing demand for authentic cultural experiences that honor local traditions and protect the environment. This shows a shift towards more mindful and sustainable travel.
Leading Companies Operating in the Global Leisure Travel Industry:
- American Express Company
- Cox Kings Ltd.
- Direct Travel Inc.
- Flight Centre Travel Group Limited
- Hays Travel Limited
- JTB Americas Ltd. (JTB Corporation)
- MakeMyTrip Pvt. Ltd.
- Tripadvisor Inc.
- Trivago N.V.
- TUI Group
- World Travel Inc.
Leisure Travel Market Report Segmentation:
By Traveler Type:
- Solo
- Group
Group exhibits a clear dominance in the market as it often benefits from cost savings on bulk bookings and shared expenses, making group travel a popular choice for families, friends, and organized tours.
By Age Group:
- Baby Boomers
- Generation X
- Millennial
- Generation Z
Based on the age group, the market has been divided into baby boomers, generation X, millennial, and generation Z.
By Expenditure Type:
- Lodging
- Transportation
- Food and Beverage
- Events and Entertainment
- Others
Lodging represents the largest segment due to the need for safe, comfortable, and convenient accommodations.
By Sales Channel:
- Conventional Channel
- Online Channel
Online channel holds the biggest market share as it provides convenience, accessibility, and a wide range of options for travelers.
Regional Insights:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Asia Pacific dominates the market owing to the increase in traveling activities to explore unknown destinations.
Research Methodology:
The report employs a comprehensive research methodology, combining primary and secondary data sources to validate findings. It includes market assessments, surveys, expert opinions, and data triangulation techniques to ensure accuracy and reliability.
Note: If you require specific details, data, or insights that are not currently included in the scope of this report, we are happy to accommodate your request. As part of our customization service, we will gather and provide the additional information you need, tailored to your specific requirements. Please let us know your exact needs, and we will ensure the report is updated accordingly to meet your expectations.
About Us:
IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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